Increasing conversions with impactful Landing Pages

Increasing conversions with impactful Landing Pages

Increasing conversions with impactful Landing Pages

Industry

Fintech

Year

2023

Tools

Figma, Jitter

Platform

Mobile web, Desktop

📄 Overview

Designing landing page for Investor Institutional to increase conversion

🎯 Goals

1. Create a seamless and impactful landing page to increase conversion 2. Educate user by providing easy-to-understand information

👩🏻‍💻 Design Process

Conduct Research - brainstorm with the team to define the target user, behavior, user journey and deciding suitable storytelling for target user. Competitor Analysis - do benchmarking with similar product (investment) such Bibit, Ajaib, Pluang, etc. To learn behavior and determine areas of improvement. Generating Ideas - translate the ideas into Lo-Fi design to discuss and validate with the lead. Hi-Fi Design - After some validation with the stakeholders, I finally came up with the final design.

✅ What I've Done

1. Create user journey to increase conversion of institutional investor 2. Designing seamless layout and animation to enhance user experience 3. Provide responsive website

Industry

Fintech

Year

2023

Tools

Figma, Jitter

Platform

Mobile App, Desktop

Industry

Fintech

Year

2023

Tools

Figma, Jitter

Platform

Mobile App, Desktop